Written by Harvey Cohen. Presented
in proud collaboration with the Automotive Training Centre
The Advanced Business Manager program is specifically targeted to experienced Business Managers with a desire to improve their bottom line.
We'll identify group and individual concerns and combined with conversation and debate, share ways to overcome challenges.
Consist of a review of items covered in day one as well as strong concentration on powerful objection-handling and closing techniques. Techniques to overcome Cash Conversion, Lines of Credit, Creditor Insurance Purchases, Vehicle Protection Plan Purchases and more will be covered.
Each full Fee participant will receive a complete set of North America's most comprehensive F&I instructional books. Valued at $499, this 400-page encyclopedia series provides techniques from the basics of setting up a professional F&I office to in-depth word-tracks to overcome troublesome objections and close sales faster and easier.
Suggested topics of discussion:
Shopper Stopper Technique
Ways to get sales people to want to turn their customers over to you.
This section will:
a) Stop the shopper from shopping,
b) Stop sales people from quoting unauthorized payments, and
c) Get the shopper to buy the vehicle faster.
We will share the most effective ways of getting prospects to agree to payments you want them to agree to... and of course they will be fully protected.
Cash and Lease Conversions
Using your computer, you'll be able to switch the cash buyer into a finance (or lease) buyer quickly and effectively…
Lines of Credit
If you have prospects wanting to use their Lines of Credit, we'll share ways to get them to change their minds.
Identifying Buying Signs
Thanks to the use of a hidden camera, we were able to capture a real buyer trying to buy from real sales people. Here you'll finally see and hear what buying signs are and how to use them to your advantage.
Stop Leaving $ on the Table (Parts 1-4)
Four powerful ways to increase previously lost profits.
Selling your Vehicle Enhancement Programs
A proven selling technique designed to increase your penetration instantly.
Improved selling methods to speed up the entire selling process.
Beating the Competition
We'll share ways to get your competitors' products to help sell yours.
The 15 Second Close
How to perform a complete sales product presentation in 15 seconds with 100% disclosure.
How to effectively sell add-on products on leases.
Effective ways of increasing "CRITICAL ILLNESS Coverage" as well as A&H, LIFE and LOE where applicable.
Tackling the Quarterback
Ever hear someone say" She doesn't need this?" This section covers ways of getting the customer's advisor to sell for you (even Dad).
Great ways of negotiating with banks and getting them to approve tough deals.
Over30often-heard objections are covered in detail: e.g." I never get sick, I want too win the car, It costs too much, I have to talk to my spouse / accountant first", etc.
Closing, Closing, Closing!
If you don't get Yes's from your prospects, then you're getting No's. We'll share powerful effective ways of turning No into Yes...fast!
Lost Sale Closes
Five of the strongest (not hard sell) techniques to get the prospect to buy even if we were previously unsuccessful
Competitive Edge Marketing
Want to sell higher rates? Want to prevent people from dealing with their own banks? This section guarantees results!
Menu Selling has been around for decades. Some menus are good… others can actually cost you money. This part of the program will shares ways to avoid the pit-falls so that you can make the most of the Menu Selling Technique.
Schedule & Start Dates:
2 Days ADVANCED BUSINESS MANAGER Training SCHEDULES:
- From Mar 22 to Mar 23, 2006
- From May 17 to May 18, 2006
- From Jul 19 to Jul 20, 2006
- From Sept 13 to Sep 14, 2006
- From Nov 22 to Nov 23, 2006
9:15 am to 5:00 pm
Where: ATC Richmond Auto Mall Campus
today to reserve your place – without obligation. Contact us for more information and to reserve your seat in the next class intake.